8/ Writing down a list

IKEA makes pencil/paper available to write down the item # you want to pick up. While it's a memory aid, the act of writing plays on a classic persuasion hack: consistency.

Once you've written down an item, you'll want to "follow through" on a purchase. pic.twitter.com/8NWTsCCRcY

— Trung Phan (@TrungTPhan) October 20, 2021